7 Best Natural Eyeshadows for Older Women | Sixty and Me (2024)

Some of us wear eyeshadow only on special occasions and others wear it practically every day. No matter how often or how seldom you wear it, you probably have a palette or two in your makeup bag.

I’m more the special occasion type, but I always like to have a nice palette with natural-looking shades ready to use for when the time comes when I want to dress up my eyes and add a dramatic effect.

Brands are starting to look into providing products with fewer chemicals and toxic ingredients. This comes from the high demand that we, as consumers, are putting on these companies. If you’re like me, as I get older I want to know what I’m putting on my skin, in my body, and in the environment. I also find it important to know if the company does any animal testing.

  1. W3LL People Nudist Eyeshadow Palette – plant-powered powder eyeshadow palette that includes five long-wear matte and shimmer shades. Some of the ingredients include Grapeseed Oil, Jojoba Seed Oil, and Rice Starch.
  2. RMS Eyelights Cream Eyeshadow – This crease-proof cream eyeshadow in 6 metallic shades nourishes and smooths the delicate eye skin with organic green tea, natural peptide quinoa extracts, and comes in sustainable packaging.
  3. Alima Pure PRESSED EYESHADOW – Alima Pure pressed eyeshadows offer a smooth, pigmented application in a range of shades for versatile looks, featuring a formula that blends easily, lasts long, and has sustainable packaging.
  4. Jane Iredale PurePressed® Eye Shadow Triple – This compact and versatile eyeshadow palette features three complementary shades made with clean and skin-friendly ingredients, providing intense color payoff, long-lasting wear, and easy application with a smooth and velvety texture.
  5. ILIA The Necessary Eyeshadow Palette – ILIA, a natural cosmetics brand, offers 6-pan powdered eyeshadow palettes that are talc-free and cleanly formulated, providing a buttery texture for smooth application. Enriched with vitamin E, Jojoba seed oil, and Honeysuckle Flower Extract for soothing nourishment.

Read on to discover the full list of natural eyeshadows.

New beauty brands are coming onto the market marketing their products 100% natural, Certified Organic, or vegan. It’s never been easier to be kind to our skin, to animals, and to the environment.

We’ve rounded up our favorite natural eyeshadow palettes that are perfect for older women.

What to Look for in a Natural Eye Shadow

These are some of the words to look for when looking for your natural eyeshadow to add to your makeup bag.

  • 100% Natural
  • Certified Organic
  • Mineral Based
  • Non-Toxic
  • Preservative Free
  • GMO-Free
  • Non-Comedogenic
  • No Parabens
  • Silicone-Free
  • Talc-Free
  • No Phthalates
  • Cruelty-Free
  • Free of Synthetic Dyes
  • No Synthetic Fragrances
  • Gluten-Free
  • Vegan
  • Eco or Recycled Packaging
  • EWG Verified

Best Natural Eyeshadows for Older Women

W3LL People Nudist Eyeshadow Palette

7 Best Natural Eyeshadows for Older Women | Sixty and Me (1)

This company was created by a trio of like-minded people who wanted to develop makeup products that didn’t contain any chemicals and harmful toxins and that also were eco-friendly. They created W3LL People!

This is their plant-powered powder eyeshadow palette that includes five long-wear matte and shimmer shades. Some of the ingredients include Grapeseed Oil, Jojoba Seed Oil, and Rice Starch.

It’s dermatologist-developed, vegan, cruelty-free, and gluten-free.

Pros

Highly pigmented

Affordable

Talc Free

EWG Verified

Cons

Limited choice of palettes to choose from.

RMS Eyelights Cream Eyeshadow

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This long-wearing, crease-proof cream eyeshadow comes in 6 metallic shades that can be built up for a luminous, light-reflective finish. Infused with organic green tea and natural peptide quinoa extracts, it nourishes and smooths the delicate eye skin.

The eyeshadow is packaged in an aluminum tube, and a reusable metal key is included to squeeze out every last bit for recycling. The outer carton is made of 80% post-consumer recycled paper and vegetable ink, showcasing a thoughtful approach to sustainability.

Pros

Creamy and Blendable Texture

Reflective Finish

Nourishing Formulation

Cons

May fade faster than powder eyeshadow

Alima Pure PRESSED EYESHADOW

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Crafted with clean and natural ingredients, these eyeshadows provide a smooth and pigmented application. With a range of shades available, you can create both subtle and bold looks.

The pressed formula ensures easy blending and long-lasting wear. Alima Pure’s commitment to clean beauty extends to their packaging, with a compact made from recycled materials.

Pros

Smooth application

Sustainable packaging

Cons

High price point

Jane Iredale PurePressed® Eye Shadow Triple

7 Best Natural Eyeshadows for Older Women | Sixty and Me (4)

The PurePressed® Eye Shadow Triple is a compact and versatile eyeshadow palette that offers a range of eye-catching looks. This trio features three complementary shades made with clean and skin-friendly ingredients like shea butter, jojoba seed oil, and pine bark extract.

The highly pigmented formula delivers intense color payoff, while its long-lasting and crease-resistant properties ensure your eye makeup stays vibrant throughout the day. With a smooth and velvety texture, these eyeshadows, enriched with nourishing ingredients, are easy to apply and blend seamlessly.

Pros

Intense color

Long lasting wear

Travel-friendly

Cons

On the pricier side

ILIA The Necessary Eyeshadow Palette

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Natural cosmetics brand ILIA has this 6 pan, talc-free, and cleanly formulated powdered eyeshadow palettes that have a buttery texture that allows for a smooth application.

The formula in these eyeshadows delivers high pigment and blends easily to a soft, wash of color. Each of their palettes comes with an assortment of matte, satin, and metallic finishes to achieve all the looks you want.

Contains vitamin E, Jojoba seed oil, and Honeysuckle Flower Extract for soothing nourishment.

Pros

Vegan

Cruelty-Free

Talc-free

Cons

Offered in only 2 palettes

On the pricier side

Lauren Brooke Pressed Eye Shadow Duo

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aren Brooke eyeshadow is a luxurious and versatile makeup product designed to enhance your eyes with richly pigmented color. It offers a silky smooth texture that glides effortlessly onto your skin, allowing for seamless blending and creating stunning looks that last all day.

This eyeshadow is thoughtfully formulated with high-quality ingredients to provide not only vibrant color but also nourishment for your skin. The inclusion of sericite ensures a smooth application, while zinc oxide offers additional benefits such as sun protection and a matte finish.

Infused with natural extracts like broccoli, palm oil, orange, coconut, comfrey, pomegranate, and raspberry, this eyeshadow not only beautifies but also cares for your delicate eye area. These botanical ingredients provide antioxidants, vitamins, and moisture to keep your skin healthy and radiant.

Pros

Richly pigmented

Long-lasting formula

Cons

Availability may be limited

Be Natural Organics Eyeshadow

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Be Natural eyeshadow offers organic eyeshadows made from ingredients and enriched with conditioning organics. Users will appreciate the highly pigmented natural shadows that deliver a velvety-smooth appearance and a creaseless finish.

The innovative formula is designed for easy application, blending, smudging, and layering, and can be applied wet or dry (for optimal smudging, apply before the product is completely dry).

With a composition that is 75% organic and free from artificial colors, preservatives, and fragrance, this eyeshadow is ideal for those with sensitive eyes.

Pros

Made in the USA

Woman Owned

Cons

The lack of artificial fragrance may be perceived negatively by some users who prefer scented cosmetics.

Let’s Have a Conversation:

Do you use natural eyeshadows? Will you be purchasing one on our list? Is your favorite natural eyeshadow not on our list? Let us know in the comments below.

7 Best Natural Eyeshadows for Older Women | Sixty and Me (2024)
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